Advertising Policies

1. Principles

adGlitch is an advertising network for games and game-related products. Every ad is reviewed before it runs.

We accept ads that are honest, safe for players and relevant to games. These policies form part of the Terms of Service.

2. Audience

Ads appear on game websites visited by a broad audience, which may include teenagers.

Every ad must be suitable for that audience. Game trailers may show the violence that is part of the game, but not graphic or gratuitous violence.

3. Prohibited content

We do not accept ads that contain, promote or link to:

• illegal products or services, or content that encourages illegal activity;
• weapons, ammunition or explosives for sale;
• drugs, drug equipment, tobacco, e-cigarettes or vaping products;
• alcohol;
• sexual or adult content, including dating services;
• hate, harassment or discrimination;
• gambling or betting with real money;
• casino-style games, including free slots, poker or roulette without real money;
• games rated for adults only (18+), and graphic violence, gore or horror;
• cryptocurrencies, trading, loans or get-rich-quick offers;
• political or religious campaigns;
• health claims, medicines or supplements;
• malware, phishing, fake downloads or deceptive software;
• counterfeit goods, cheats, hacks or stolen accounts.

4. Restricted content

Games with in-game purchases or loot boxes are accepted. Their ads must not present paid items as free.

5. Video quality

• Videos must be clear, in focus and meet the Ad Specifications.
• No fake buttons, fake system alerts or anything that imitates the game or the website.
• No rapidly flashing images that could harm people with photosensitive epilepsy.
• No shocking, disgusting or sensational content.
• Claims must be true and match the product.

6. Links and landing pages

• The link must open a working page about the product shown in the ad.
• The page must not start downloads automatically, open pop-ups or redirect to unrelated content.
• The button text must describe what happens on click.
• Changing the page after approval to show different content is not allowed.

7. Intellectual property

Use only content you own or are licensed to use, including music, footage, characters and trademarks.

You may not imply a partnership with, or endorsement by, a company or person without permission.

8. Review and enforcement

We review every video and campaign before it runs, and may review it again at any time.

If an ad breaks these policies, we reject or remove it and tell you why. Serious or repeated breaches may lead to suspension or closure of your account.

9. Reporting an ad

If you see an adGlitch ad that you believe breaks these policies, write to [email protected] with the website and the time you saw it.